Category: Logos & Corporate Identity

A logo or corporate identity (ID) is your customers first introduction to you and will be how they recognise your business in the future. It is also known as branding and should relay the overall look & feel for your company. Your choice of colours, fonts, and imagery can play a huge factor in how a customer will perceive you. It’s even more important today, as social media means businesses can interact directly with the client or customer and your logo or identity will be a way of the customer distinguishing your brand from your competition. Through art and design training, and closely following current marketing trends, Pick Me! can confidently create you a professional brand for your business.